Chief Marketer Staff

• Acxiom Offices Evacuated During Conway Chemical Fire

  Acxiom Corp., Little Rock, shut its Conway, AR facility after a nearby chemical plant fire caused authorities to evacuate the area. The 1,800 employees

• Progresso Soup Warms Ice Palace Crew

  General Mills feeds a hometown crowd on Wednesday, serving Progresso Soup to volunteers building the St. Paul Winter Carnival Ice Palace. The Progresso

• GM Builds Traffic with $50 Million Give Away

  General Motors Corp. is dropping $50 million on a give-away promotion to generate traffic in its showrooms and build awareness. The automaker plans to

• Draft New York Hires Bank of America Account Director

  Ad Agency Draft New York has hired Noah Levine to serve as vice president and account director of its Bank of America Business. Levine had most recently

• Wal-Mart Hosts Slim-Fast Challenge

  Slim-Fast is revving up New Year’s resolutions with a four-month promo exclusive to Wal-Mart stores. The 2004 Slim-Fast Challenge kicks off Jan. 10 with

• Wal-Mart Hosts Slim-Fast Challenge

  Slim-Fast is revving up New Year’s resolutions with a four-month promo exclusive to Wal-Mart stores. The 2004 Slim-Fast Challenge kicks off Jan. 10 with

• P-O-P Agency Founder Richard Leeds Dies at 82

  Richard H. Leeds, the co-founder of Thomson-Leeds P-O-P advertising agency, died Christmas morning of heart failure at North Shore Hospital in Manhasset,

• The FCC Fines Fax.Com For Sending Unsolicited Ads

  The Federal Communications Commission issued a $5.4 million fine against Fax.com Inc., for broadcasting unwanted facsimile advertisements in violation

• Chick-fil-A Ads Halted Amid Mad Cow Concerns

  Chick-fil-A has temporarily put a stop to its ad campaign, which features cartoon cows persuading consumers to choose chicken instead of beef, citing

• New York AG and Ford Reach Pact Over Ads

  Advertisements, including direct mail ads, put out by Ford are misleading, New York Attorney General Eliot Spitzer has charged. Spitzer reached an agreement