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Chief Marketer Staff

  • D-J Associates Wins The Paragon File

    D-J Associates has been awarded list management of The Paragon list, effective Jan. 12. The file has 593,538 last-12-month buyers at home address. These

  • Banta Names Allen Print Sector President

    Banta Corp. has named Michael Allen president of its Print Sector. He will oversee the firm’s print divisions, including its direct Marketing and Catalog

  • Loose Cannon: Trivial Pursuits

    Is our industry trivial? Certainly not. But can it inspire trivia? You betcha. The semi-annual trivia contest at Williams College, which ran this past

  • List and Database News

    The Personal Touch ALC of New York is now managing this file of 105,587 last-12-month buyers from this stationery and office products catalog. The source

  • Short Cuts

    Quinn Jalli has been hired as director of ISP relations and privacy at e-mail marketing company Digital Impact, San Mateo, CA. He had been manager of

  • Banta Names Allen Print Sector President

    Banta Corp. has named Michael Allen president of its Print Sector. He will oversee the firm’s print divisions, including its direct Marketing and Catalog

  • ALC of New York Names Hoyt Senior Account Exec

    ALC of New York has Patricia Hoyt as senior account executive in its list brokerage division. Her responsibilities include circulation planning and response

  • High-Speed Web Connections Up Among Wealthy: Survey

    High-speed Internet connections–necessary for accessing some online marketing vehicles–have become standard equipment in the wealthiest homes, according

  • Alleged Identity Thieves Barred From Internet

    A federal district court has shut down two defendants who used stolen identities to sell nonexistent goods in online auctions, according to the Federal

  • Time Life Fined $30,000 Over Pennsylvania DNC Law

    Time Life, Inc. will pay $30,000 in civil penalties following charges that it violated Pennsylvania’s Do-Not-Call law, the state said Tuesday. The state