Chief Marketer Staff

• Quad/Graphics Unit Acquires Parcel Shipper

  Parcel Direct, the parcel expediting business of printer Quad/Graphics Inc., has purchased parcel shipper PaqFast Inc. for an undisclosed sum. PaqFast

• Yankee Candle Posts Sales, Income Gains

  The Yankee Candle Co. Inc. reported net income of $44.9 million for its fourth quarter, up 15% from $39.2 million during the same period last year. The

• Lists and Databases

  ChoicePoint Hispanic Households ClientLogic is offering the ChoicePoint Hispanic Household file, listing 3.5 million individuals and 2.4 million households.

• Inter/Media Launches Per-Inquiry Unit

  Inter/Media Advertising is spinning off a new division Mediapoint Network (to specialize in per-inquiry advertising. Mediapoint Network is the Encino,

• FCC Weighs In on Internet-based Communications: 4As Conference

  The Federal Communications Commission last week began a major effort to promote the development of more Internet-based voice services. The FCC adopted

• Catching up with Echo Boomers: 4As Conference

  Echo boomers have a lot going for them. These 12- to 24-year-olds are a confident group. They think they are smart. They know what they want out of life

• BIC Partners with Rockettes to Launch Soleil Shaver

  Milford, CT-based BIC USA, Inc. is introducing the new Soleil triple-blade shaver next month with the help of the Radio City Rockettes. A Girls Night

• Campbell Soup Forms North America Unit

  Campbell Soup Co. last week announced plans to form a $5 billion North America division that includes Campbell, Pepperidge Farm and Godiva brands. The

• FCC Weighs In on Internet-based Communications: 4As Conference

  The Federal Communications Commission last week began a major effort to promote the development of more Internet-based voice services. The FCC adopted

• List and Database News

  Spray-N-Grow Purchasers The 26,985 avid home gardeners on this list have purchased Spray-N-Grow, an organic gardening product within the last 24 months.