Chief Marketer Staff

• Corrections

  The list manager was not identified in an item in List and Database News . The list manager is Estee

• Smucker Buys International Multifoods for $840 Million

  J.M. Smucker Co. will buy International Multifoods Corp. for $840 million. The deal brings Smucker’s total 2004 sales to $2.3 billion and adds the Pillsbury,

• Velocity Launches Municipal Marketing Group

  Sponsorship specialist Velocity Sports & Entertainment has hired Jeff Ferguson to head up a new division focused on municipal marketing. The agency anticipates

• Deutsch Adds Two Account Planners

  Deutsch Inc. has hired John Iglar and Amy Title to serve as vice president and account planners at its New York office. Iglar had most recently been an

• McDonald’s $15 Million Make-Good Part of Settlement

  McDonald’s Corp. ran a $15 million make-good giveaway earlier this week as it continues to handle fallout from the 2001 McScandal in which an embezzlement

• McDonald’s $15 Million Make-Good Part of Settlement

  McDonald’s Corp. ran a $15 million make-good giveaway earlier this week as it continues to handle fallout from the 2001 McScandal in which an embezzlement

• Absolut Hires Matthias Aeppli as VP-Marketing

  The Absolut Spirits Co. has named Matthias Aeppli as VP-marketing effective immediately. He replaced Jim Goodwin, who left in September to pursue other

• Kolb Adds COO Title at MRM Partners

  Momentum Worldwide President-COO Bill Kolb takes on additional duties as COO of direct marketing agency MRM Partners Worldwide, Momentum’s sister shop

• Letters to the Editor

  The survey you referenced was fielded in October 2003. We surveyed

• Agencies

  Jose Cuervo Offers $1 Million For Spot Near Hollywood Sign

  The makers of Jose Cuervo have offered the city of Los Angeles $1 million to place the words “Cuervo Nation” beneath the city’s best-known landmark, the