Chief Marketer Staff

• FTC Settles Charges in American Idol Scam

  The U.S. Department of Justice settled Federal Trade Commission charges last week against several Utah-based defendants alleged to have deceived 25,000

• U.S., U.K. Lawmakers Address Obesity, Kids Marketing

  Food marketers will not be held liable for consumer obesity if a bill now before the U.S. Senate becomes law. Meanwhile, the U.K. Board of the Food Standards

• Entertainment Marketing Layoffs Follow Brown-Forman Loss

  Chicago agency Entertainment Marketing, Inc. laid off more than two-thirds of its staff last week after losing its core client, Brown-Forman Corp., which

• Letters to the Editor

  : Your column is very good, and again presents the argument

• NYU Presents Customer Acquisition Panel

  New York University’s master’s program in direct and interactive marketing will present a panel on the challenges of customer acquisition on Wednesday,

• Blattner Brunner Promotes Oprison

  Pittsburgh-based agency Blattner Brunner has promoted Rich Oprison to vice president of strategic services, adding to his previous title of director of

• Michigan Bills Could Outlaw MO Pharmacies, Says Group

  Three bills currently pending in the Michigan state legislature would effectively outlaw companies in the state from using Canadian mail order pharmacies

• Short Cuts

  The City of Boston has teamed up with the National Recycling Coalition, Time Inc., International Paper and recycler FCR to launch a public service advertising

• Joint Congressional Hearing on USPS Set for Tuesday

  The Senate Governmental Affairs and House Government Reform Committees will hold a joint public hearing on reform of the U.S. Postal Service on Tuesday,

• FTC/DOJ Halt AOL/Paypal Identity Theft Scam

  A joint initiative by the Federal Trade Commission and the Department of Justice has shut down a spam operation that posed as America Online and Paypal