Chief Marketer Staff

• Advo Posts 6% Increase in Second Quarter

  Advo Inc. reported revenue of $304.3 million for the second quarter ended March 27, a 6% increase over the $287 million reported in the prior year’s quarter.

• BIC to Kick Off Pair of Rockettes Sweepstakes

  BIC Corp. plans to promote its Soleil triple-blade razor for women with a pair of sweepstakes that will send grand-prize winners to meet the Radio City

• Hispanics Further Embracing Internet: Survey

  U.S. Hispanics, though relatively new to the Internet, are beginning to recognize the value it brings to their family and are quickly making its tools

• TBWA Names Love President Global Clients

  TBWA Worldwide has named Tim Love to the new position of president, global clients. Love will be based in Tokyo, where he will oversee TBWA’s relationship

• List and Database News

  J. Jill 30-Day Hotline Buyers Now available are 79,037 last-30-day direct-mail-sold buyers from this casual women’s apparel catalog. Selections: Average

• Ogilvy & Mather Acquires Canadian Agency

  Ogilvy & Mather North America has acquired Canadian advertising agency Marketing Communications Group Inc. Terms were not disclosed. The MC Group, which

• CA Legislator Slams Google’s Gmail

  California’s State Senator, Liz Figueroa (D-Fremont), has written to Internet search engine company Google urging it to abandon certain proposed features

• JC Whitney Taps OneupWeb for Search Engine Services

  JC Whitney, a direct marketer of automotive accessories and parts, has selected Oneupweb to provide search engine marketing services. “Oneupweb won our

• Maryland OKs Anti-Spam Measure

  Maryland lawmakers have approved a measure seen as one of the country’s strongest most far-reaching bills to prevent junk e-mail, according to the Baltimore

• Short Cuts

  Capture Resource, has completed its acquisition of Catalina Marketing Corp.’s Loyalty Card and Data Entry services, for an undisclosed sum. The Rocky