Chief Marketer Staff

• Zain Raj Names CMO of Euro RSCG Chicago

  Zain Raj has been appointed executive vice president and chief marketing officer of Euro RSCG Chicago. As part of this newly created position, Raj will provide strategic marketing counsel for all of the Chicago-based branch’s clients, as well as the offices located in Atlanta; Danbury, CT; Dallas, Portland, OR; Carlsbad, CA; and Toronto.

• OgilvyOne Chicago Adds Staff

  OgilvyOne Chicago, a relationship marketing firm, has added four executives to its fold. One moved to the office from OgilvyOne

• Early Submissions Up As Caples Extends Reach

  An expanded international reach, a mail campaign featuring a larger-than-life mail piece and an aggressive e-mail campaign have yielded 280 early bird entries to the XXVII John Caples International Awards. The direct marketing creative contest

• List and Database News

  Lists for direct response marketing professionals

• NHL Sponsors Locked Out, Too

  As expected, negotiations broke down yesterday with the National Hockey League and its board of governors, forcing a lockout of its players and a blackout for sponsors. The collective bargaining agreement expired at midnight Wednesday, and the teams …

• Fleming Settles with SEC

  The Securities and Exchange Commission has settled securities fraud charges against wholesaler Fleming Cos. and three of its suppliers, Dean Foods Co., Kemps and Digital Exchange Systems. Fleming allegedly overstated earnings in late 2001 and first-half …

• Agencies

  Gillette Sending Winners to Stadium

  The Gillette Co. has launched an online nationwide consumer sweepstakes that will offer one lucky football fan and three guests the opportunity to experience Gillette Stadium like VIPs for a weekend, including behind-the-scenes access before, during and …

• Agencies

  Kids Get Tutenstein Comic Books to Promote TV Show

  Discovery Kids is using a comic book created especially for its Tutenstein TV series to get kids interested in the show. More than 1 million comic books, created in a partnership with Marvel Comics, are being distributed by Discovery Education as part …

• Stores Should Cater to Rx Shoppers: Study

  Packaged goods brands can boost drugstore and supermarket sales by targeting prescription drug shoppers. That’s the conclusion of a study conducted for the General Merchandise Distributors Council by Information Resources Inc. and WSL Strategic Retail. …

• Delta and Visa Team Up in Ireland

  Delta Air Lines and Visa International have partnered to offer customers in Ireland the opportunity to purchase two tickets for the price of one to the U.S. Cardholders will receive a complimentary BusinessElite companion ticket when using their Visa …