Chief Marketer Staff

• Agencies

  Good Marketing Execution Happens at All Touchpoints

  In many marketing efforts, execution is often where the plans fall apart and the real victories and defeats emerge.

• Pull-Ups “El Baile de Pull-Ups” Potty Dance

  2010 Pro Awards Finalist; Best Multicultural/Ethnic Campaign

• GameStop Surprize Attack

  2010 Pro Awards finalist; Best Mobile Marketing Campaign & Best Retail/Co-Marketing Campaign

• “LG Transform To Something Better” Consumer Sweeps

  2010 Pro Awards Finalist; Best Mobile Marketing Campaign

• American Airlines: 2009 Digital Holiday Card

  2010 Pro Awards Finalist; Best Campaign that Uses a Holiday Theme in its Promotion

• True Path to Loyalty: Winning the C-Suite

  Maybe it’s true that money can’t buy love. But when it comes to developing a loyalty plan that distinguishes one retailer from the rest, dollars are as important as passion

• News Brief-Kwikset

  KWIKSET: the residential door hardware company has launched the “LiveSmart” sweepstakes to show parents and homeowners how simple home security can be

• Chocolate Milk: The Official Drink of Halloween

  2010 Pro Awards Finalist; Best Campaign that Uses a Holiday Theme in its Promotion

• Drive One 4 UR School

  2010 Pro Awards Finalist; Best Vehicle-Based Experiential Campaign

• The Cheesecake Factory & Feeding America Drive

  2010 Pro Awards Finalist: Best Use of Event Marketing (More Than Five Venues)