Chief Marketer Staff
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Two-Million-Plus Names Stolen Data from Fidelity National Information Services
An employee stole 2.3 million consumer records from Certegy Check Services Inc., a unit of Fidelity National Information Services Inc. The information was sold to a data broker, which in turn sold it to several direct marketing companies, according to published reports.
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Agencies
Annual Revenue Up, Loss Down for RedEnvelope
RedEnvelope Inc. generated $121.3 million in revenue during fiscal 2007, up from $113.2 million a year earlier. The San Francisco-based gift marketer cut its net loss from $5.6 million to $3.5 million during the same period. The year ended April 1.
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Expert Communications Acquired By Omnicom Unit
Diversified Advertising Services, an Omnicom Group Inc. unit, has acquired Expert Communications. Expert Communications is a San Francisco-based direct response agency that specializes in regulated industries such as telecommunications, health care and financial services.
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Digital
Amazon To Open Fulfillment Center in Phoenix
Amazon.com Inc. plans to open a new fulfillment center in Phoenix, AZ during third quarter 2007. The new facility will employ upward of 300 people year-round, with holiday capacity expanding by 1,000-1,300 temporary workers.
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Email
CheetahMail Names Steve Lomax European Managing Director
CheetahMail, an e-mail marketing unit of Experian, has named Steve Lomax European managing director. Lomax had previously been managing director of ClarityBlue, another Experian company.
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Agencies
Kodak Takes Its Wares on the Road
Kodak is on the road with a tour that showcases its products and encourages consumers to become shutterbugs.
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Agencies
Papa John’s Celebrates Lucky Day with Giveaway
Papa John’s is toasting the luckiest day on earth—7/7/07—with a free pizza giveaway to randomly selected online customers.
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Agencies
Shop.com Revives Virtual Shopping Game
Shop.com is back with its virtual shopping game, this time giving the winner a $2,000 shopping spree.
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News Brief
AFLAC: has hired Momentum Worldwide to handle
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Kraft Buys Danone’s Biscuit Business for $7.2 Billion
Kraft Foods will buy Groupe Danone’s global biscuit business for $7.2 billion in cash.