Brandon Phillips, CEO and Eric Castelli, CTO present LashBack’s email compliance and reputation technology to ENISA, the EU’s Network and Information Security Agency.

Datran Media, a leading provider of performance-based email marketing solutions based in the U.S., today announced its expansion into the Asia Pacific market following an investment in MadeForChina, a premier…

Affiliate Summit 2007 East, a three day conference starting on July 8th in Miami, is projected to sell out by June 22, 2007.

Google has long seemed to have a love/hate relationship with the affiliate marketing company. That is to say, they seem to hate affiliates and love to make their lives difficult. Two weeks ago we…

Even though the affiliates work within Google’s system, you can see why, taken together, Google might consider them a sub-optimal user experience. As we’ve seen, affiliate marketers, especially for popular offers, inadvertently allow…

Atlas Institute, a unit of aQuantive, Inc. released a study on Monday titled “How Overlap Impacts Reach, Frequency and Conversions” which examined the impact of advertising across Web portals such as Google, Yahoo!, MSN, and…

Previously in this column we’ve discussed the fact that when you run an offer on your network, or as a publisher, you have a responsibility to reasonably verify claims made in that offer. I know that’s an unpopular burden to bear, but…

A recent study conducted by McAfee’s SiteAdvisor group titled “The State of Search Engine Safety” concluded that of the five largest search engines, AOL had the safest search results while Yahoo! had the most unsafe results.

Broadband connections are expected to be more pervasive in the U.S. and across the world in the next few years. In a report titled “US Broadband Forecast, 2007 to 2012: LECs Maintain Advantage over Cable Operators in…

A study conducted by comScore World Metrix found that Web users in the U.K. spend more time online than users from any other country in the world. Britain’s crummy weather is partially to blame.