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MarketLeverage Announces The Online Advertising Industry’s First Affiliate Help Videos
GreenLinksTM tutorial video program, the online advertising industry’s first interactive video educational tool.
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Americans Spend 30 Percent of Leisure Time Online
Internet users in the U.S. spent about 30 percent of their leisure time online in 2008, according to a study conducted by TNS Global.
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Google Reaches 78 Percent of Americans
The most recent numbers released by comScore Media Metrix show that Google reaches 78 percent of Americans using the Internet and that online retail sites saw growth despite poor holiday sales.
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LinkedIn Users Don’t Flirt
A recent study released by Pew Internet & American Life Project found that 35 percent of U.S. adults ages 18 and older used online social networks in 2008, compared to 65 percent of teenagers 12- to 17-years old.
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‘MySpace’ is Top Search Term in December
Hitwise recently released its lists of the top 10 industry search terms based on U.S. Internet usage during the four weeks ending Dec. 27, 2008, and showed that “myspace” was the top overall search term.
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Steve Richter, Part 1
Few last names evoke the same range of reactions from those familiar with performance marketing as that of our first interviewee, Steve Richter. While the other S. Richter (Steve’s son Scott) has been much maligned by the press, Steve…
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Steve Richter, Part 2
We continue with our conversation with Steve Richter, President of Media Breakaway, the parent company of affiliate.com and other high growth divisions.
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Agencies
Mars Snackfood Boost Sales with Instant-Win Game, Sweeps
Mars Snackfood U.S. is hoping to spark candy sales with an instant-win game and sweepstakes tied to the Super Bowl, which offers football fans the chance to experience the Big Game in person next year.
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Agencies
Mars Offers Paris Trip in Valentine’s Day Contest
Mars Snackfood wants people to think green for Valentine’s Day this year, as part of an online contest featuring its iconic spokescandy Ms. Green.
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Affiliate Summit – The Review
Those who visited Las Vegas this week for Affiliate Summit probably noticed, as is usually the case with a trip to Las Vegas during convention season, a line out of X-Files, “We are not alone.” Despite our often feeling like the center…
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