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Dogs Rule
For dog lovers, the Westminster Kennel Club Dog Show is their Super Bowl. Like discerning football fans, devotees of man’s best friend appreciate it when
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When “Free” Really Isn’t
One of the FTC’s current hot buttons is investigating advertisers who are running offers for all things “free.” Specifically, the FTC becomes interested when things advertised as free truly…
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Wireless Web Users: Who Are They?
A recent study released by the Pew Internet & American Life Project gives some broad demographic information about Internet users who have surfed the Web with a wireless device as opposed to users who have not.
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Google Gains, Yahoo Loses in January
According to recent figures released by comScore Networks, Google remains the dominant king of the search engine realm. In January of 2007, it gained 0.2% from the previous month to claim 47.5% of all search queries conducted…
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Yahoo Ads Seeing More Clicks
By now, many people know the power of online advertising. Google derives virtually all of its financial strength from it, site owners across the globe are making good money from it, and online tricksters everywhere are doing their…
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Niche Podvertising Medium to Reach $400M by 2011
Online video might be taking most of the online advertising buzz these days, but podcast advertising (affectionately nicknamed “podvertising”) is expected to take some of the spotlight, too.
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SellingSource.com appoints Ronald Wagner president of PartnerWeekly
LAS VEGAS – Feb. 28, 2007 – SellingSource.com, a leader in technology-driven marketing solutions, names Ronald Wagner president of its PartnerWeekly subsidiary, company officials announced today.
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Optimize This – 40 Billion Impressions
“Way back” in July 2005, News Corp went from a company known for its not quite Fair and Balanced Fox News (yet home to the Simpsons and Family Guy) to an interactive powerhouse. They did this almost overnight with their tour de…
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One Edu Company’s Big Day
Those who follow online lead generation, especially those who follow and /or operate in the online education lead generation space quickly circulated the news surrounding Vantage Media. Had you not known of Vantage Media, you…
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Agencies
Hershey, Kraft Ready S’mores Tour
Forget snowstorms. Think s’mores. The Hershey Co. and Kraft Foods are collaborating on a joint campaign to boost s’mores consumption this summer.
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