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  • Hyatt Launches Music Download Program

    Hyatt Hotels & Resorts has launched a new digital download music pilot program for guests to enjoy from the comforts of home.

  • Google Drops the C-bomb

    My heart almost stopped when I saw the subject of the Inside AdWords email sent, “[Inside AdWords] Pay-per-action beta test.” That almost reaction almost doesn’t make sense though. We work in the CPA space. We spend countless…

  • To See or Not to See

    This week, upwards of two thousand people made the same trek as I, descending or perhaps ascending to Hollywood, California to check out OMMA:High Anxiety. On the day of my arrival to town, though, I received a notice…

  • LashBack Protects Habeas SafeList with CAN-SPAM Compliance Monitor

    LashBack Protects Habeas SafeList with CAN-SPAM Compliance Monitor
    Habeas to Resell LashBack’s Compliance Services

  • PopularMedia Introduces Pop Commerce

    PopularMedia Launches with More than 60 Viral Marketing Customers and Introduces Pop Commerce 2.0 Platform

  • DMA Financial Services Council to Honor Gerber Life

    DMA Financial Services Council to Honor Gerber Life Insurance Company President & CEO, Wes Protheroe and Wells Fargo Consumer Credit Group

  • Why most of the CPA/Brokerage industry will not be around in 5 years.

    Many people currently involved in the CPA industry feel that this industry is rock solid and not likely to change anytime soon. They may be in for a shock. There are developments coming from technological, business and legal areas which…

  • Marketing in the

    Marketing trends follow social trends, and as society goes green, so go marketers who wish to appeal to the masses. More and more, consumers wish to buy products that either benefit the environment, or have a lower…

  • Display Ads Still More Important Than Online Video

    Advertising through online video may be the hot topic these days, but that doesn’t mean that more traditional means of reaching consumers like display ads are dying off. In fact, recent numbers from Datran Media indicate that…

  • Big Four Portals Dominating Online Ad Spend

    Though March is dominated by predictions of possible Final Four match-ups, the big four Internet portals leave no room for uncertainty when it comes to online advertising dominance.