A few hours after we hit send on last week’s Confidential and around the same time Media Breakaway announced the results of their arbitration with MySpace, a new chapter of another ongoing drama began, one that…

One of the longer running and largest legal proceedings came to a conclusion. Were you to have read the adjective laden accounts of the outcome in the popular and trade press, you would think the case involved…

A recent study conducted by Performics, a division of Google€™s DoubleClick, shows that 57% of the 500 respondents indicated that they used CNN.com to get their video news.

Facebook has outgrown its small-guy appeal, and is no longer the €œDavid€ to MySpace€™s €œGoliath,€ as both social networks now have about the same number of unique monthly visitors.

Tucked away under the “Terms of the Agreement” section of Yahoo! press release, announcing its search advertising partnership with Google, is this little gem: “In addition, Yahoo! and Google agreed to enable interoperability between their respective instant messaging services, bringing easier and broader communication to users.”

Google has displayed a virtually untouchable hold on the traditional, PC-based online search market, regardless of who you ask.

While the impending Top Affiliate Challenge is luring candidates with the promise of green and status, organizer Thor Schrock is seeing – and signing – NeverBlueAds and UniqueAds as affiliate network sponsors.

Leading interactive marketing agency adds Pep Boys, SourceMedia, NewsMarket, United Water, and Tablet Hotels to customer list

Sarah Robb O’Hagan has been named the new chief marketing officer for The Gatorade Co., a division of PepsiCo

LinkShare, a leading pay-per-action marketing network, announced that beginning today the company will be lead by Jonathan Levine, Chief Technology Officer of LinkShare, and Yasuhisa Iida (“Yaz” ), Executive Officer of Rakuten. They will serve as co-presidents.