Two weeks ago we did a series about the two face of quality score, with the focus being two of the seemingly motivating factors behind Google’s now infamous metric. The first is strategic and long term – building a…

T-Mobile has signed on as the top sponsor for Nokia Productions, the consumer-generated promotion that will build a short film out of video and audio footage from the mobile phones of everyday people.

It is time to run your business as a business rather than a hobby. You are making money, and have the merchants who trust you and are giving you the payouts that you deserve for traffic you send to them.

Almost two years ago, an exploration of coffee led us to a unique lead generation site, although at the time, its revenue model and link to the lead generation world looked much less clear than they do today. The site…

Online quizzes have existed since practically the dawn of the Internet, if not since the big bang then at least since the initial proliferation of sites, certainly by HTML 2.0. In other words, they are old, and they span the…

KARAKTR Media, Inc. launches to the Online Performance Marketing Industry bringing with it Exclusive Home-Grown continuity programs and a brand new way for publishers to earn

If you had visited affiliate.com in the past couple of months, you would have noticed a standard domain parking page, in this case powered by Smartname.com.

Online Marketing veteran hired as Vice President of Advertising Sales.

In a downward market, does a positive correlation between brand awareness and customer acquisition still exist?

It comes as no surprise that e-mail marketing has been suffering because of the increasing popularity of online social networks and text messaging.