Don’t Miss the Early-Bird Special! Enter the 2014 PRO Awards by March 18!
You know you're special! Get the recognition you deserve with a 2014 PRO Award.
You know you're special! Get the recognition you deserve with a 2014 PRO Award.
Rich Seban, president and COO, Hostess Brands, shares the marketing strategy and execution that pulled Hostess back from bankruptcy.
CMOs agree that content marketing is important to their business, and many expect to see a positive ROI from their content marketing efforts this year.
Social listening plays a huge role in data collection, but if brands aren’t managing customer complaints, that hard work could all be for naught.
IBM's CMO Study found that feeling the most under-prepared when it comes to the idea of Big Data rose to the top. Three main factors are in play to help.
This set of marketing trends is worth taking a look. It spotlights technological, demographic and cultural shifts combined with opportunities for marketers.
You worked hard. You got results. Now get the recognition you deserve. Enter the 2014 PRO Awards.
This new study from Balihoo uncovers the latest stats on local marketing including challenges, disconnects, ROI and budgets.
Some mobile-friendly retailers and brands are more advanced than others, but it is the risk takers that are offering up innovative ideas to steal.
This report from Experian Marketing Services identifies six deal-seeking consumer segments and offers up advice on how to effectively market to each group.