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Hotels Exchange Loyalty Points For Katrina Donations

Hotel chains are stepping up to aid those devastated by Hurricane Katrina, and offering loyalty program members extra incentives to do the same. Starwood Hotels & Resorts Worldwide, Inc. is offering members of its loyalty program, Starwood Preferred ...

Is Google ripping us off?

Back in July, I wrote an article about Google's new changes to its AdWords program. The changes were intended to both simplify keyword management as well as give advertisers more control. The AdWords keyword status system was simplified to either...

Digital Thoughts – Looking For Katrina, Part One

This week saw one of the more unexpected and larger transactions of the year. After two week’s of little news on the acquisition front, one of Japan’s largest internet firms, Rakuten, announced its intent to purchase affiliate network pioneer and last...

Digital Thoughts – Hurricane Katrina, Part Two

Anyone who has not been in a cave without any form of media has seen the almost incomprehensible destruction the waters have had on parts of Louisiana and Mississippi. For many reasons, this tragedy is unlike any other most of us have ever experienced...

I thought Spam was for Email?

We’ve all felt the ill effects of spam. Whether it be that feeling in the pit of your stomach after munching down some of that pseudo-meat popular with Hawaiians, or all those emails promising a bigger penis bombarding your inbox, it sucks for the consumer.

Network Noise

There are so many CPA Networks for publishers to pick from currently. What makes you so different? Below, I will discuss some basic elements necessary to capture your publishers’ attention.

Digital Thoughts – Extra Credit

There exists one thing that follows us around wherever we go, impacts our adult life at all phases, yet we have little to no access to it, little idea how it gets measured, and little control over it. Three companies control it, one of whom just...