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NATIONAL AD FORCE TO OFFER ADVERTISERS ALMONDNET’S POST-SEARCH™
NEW YORK – AlmondNet (www.almondnet.com), a New York-based behavioral targeting advertising company, has signed a strategic partnership agreement with National Ad Force, a premier interactive online advertising sales company.
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iLegal – What to Do When Someone Won’t Pay?
Unfortunately, every now and then we all have to deal with a person or entity who shirks their financial obligations. There are many reasons why companies fail to pay their obligations when they are due.
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News, the Broken Variety: Germans Advertising
This episode of Broken News is brought to you by our trusted industry insider, Cauldron Larynx. Cauldron utilizes deep knowledge, deeper skills and deepest relationships to make up the most breaking and relevant news in the Affiliate Marketing sector.
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What’s New in Incentivized Marketing
For many reasons – another record year expected in online advertising, Google first hitting $600 per share, Bidu passing $300, multiple multi-billion dollar acquisitions, record-levels of investment, a blog being valued at $100 million…
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A Lead Dilemma
During his presentation at TARGUSinfo’s most recent online lead quality summit, Terrence Thomas, CMO of eLearners, made a comment that sounded like any other, but some comments end up sticking with you…
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Yahoo Should Take Drastic Measures
Jeffrey Lindsay, an analyst at Sanford C. Bernstein, thinks that Yahoo! would be worth a lot more if they either broke apart their online businesses or conducted a facelift, which might even include turning its back on its search engine mainstay.
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Word of Mouth is Valued
Yes, the title of this article is obvious, but it is the focus of a recent Nielsen study. The main finding from the study was that 78% of Web users around the globe think that consumer opinions are the most effective mode of advertising.
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Agencies
NBA Partners Push China Games Exhibitions
The National Basketball Association has lined up a roster of marketing partners to drive interest in its upcoming trio of exhibition games in China.
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Online Ad Spending Up 25%: IAB
U.S. marketers spent $10 billion on online advertising in the first half of this year, increasing their Web ad budgets by about 26% compared with the first six months of 2006, according to the latest version of the Interactive Advertising Bureau’s quarterly ad report.
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Agencies
Delta Brings Experiential Lounge to New York City
Delta Air Lines is bringing its in-flight experience to the streets of New York City with a temporary lounge.
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