The full service online advertising agency ICMediaDirect.com will release the limited edition of its book The Internet Marketing Handbook during ad:tech NY conference before it hits the stores. Be the first to preview one of the 500 limited edition books available two days only.

This episode of Broken News is brought to you by our trusted industry insider, Cauldron Larynx. Cauldron utilizes deep knowledge, deeper skills and deepest relationships to make up the most breaking and relevant news in the Affiliate Marketing sector

Travel back to Thursday, July 19, 2007. The Dow broke 14,000 for the first time ever, ending the day at 14000.71. On Friday, it retreated 150 points, though, and closed just above 13850. Days later on Monday, July 23…

Two advertisers seem to dominate airport advertising – BMW and Accenture. After a few visits to the airport, I feel I can tell you all about BMW’s cars and what it takes to “be a Tiger.” Then again, I like cars and…

Amazon.com recently unveiled customer video reviews on its site, which allows customers to post their reviews of products in WMV, MPEG, Quicktime, or AVI formats.

According to a recent report released by eMarketer, online advertising spending in the U.S. is expected to grow at a rapid pace, reaching an expected $42.0 billion by 2011, which would be equivalent to 13.3% of total media advertising spending.

Traffic to online comparison shopping Web sites increased during the week ending November 3, 2007, compared to the week ending November 4, 2006, according to Hitwise.

Gift card processor Comdata Stored Value Solutions will ally with digital publisher Serious USA to produce interactive DVD gift cards, offering new options for retailers this season.

Expedia.com is kicking off a multi-year deal as the National Football League travel sponsor with an option play of prizes.

Blackhawk Network is teaming up with the National Football League as the group’s gift card partner.

People can buy gift cards emblazoned with the team logos of participating NFL teams, including the Chicago Bears, Dallas Cowboys, Detroit Lions, Kansas City Chiefs, New England Patriots, New York Giants, New York Jets, Oakland Raiders Philadelphia Eagles, Pittsburgh Steelers, San Francisco 49ers and Seattle Seahawks.