The National Hockey League is running a power play with Paramount Pictures to cross-promote the league playoffs and a comic hockey film.

Allstate is hitting the biker rallies again, expanding on a tour it conducted last year and introducing a new Web site for two-wheeler enthusiasts.

Major League Baseball and Baby Ruth are looking for one strong voice to deliver the national baseball anthem, “Take Me Out to the Ballgame,” at the historic All-Star game to be held in Yankee Stadium this season.

Ireland-based StatCounter recently released browser market share figures. The iPhone (and iPod Touch) is the most popular mobile browser used for Web access in the U.S., increasing its market share by 64%, from 0.14% to 0.23% between December and March

LinkConnector’s new widget technology brings the latest developments in the online world to Affiliate Marketing.

With the ability to reach millions of consumers worldwide, 9Global is a online marketing company focused on global lead generation and customer acquisition in the personal finance sector.

The Wall Street Journal, among others, reported yesterday that “Yahoo Inc. and Time Warner Inc.’s AOL are closing in on a deal to combine their Internet operations, a move aimed at thwarting Microsoft Corp.’s effort to…

While the not quite drama of Microsoft-Yahoo continues, the ensuing attention paid to the former’s potential acquisition of the latter has at least started to focus the broader dialog on future possibilities of Internet…

Recently, I had the privilege of speaking on a panel at the first LeadsCon meeting in Las Vegas. Our panel topic was the “Proper Role of Affiliate Marketing in Lead Generation.”

LeadsCon, in its inaugural outing, established itself as the premier national conference for both buyers and sellers in the online lead generation space.