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  • Google is Top Company, Brand in November; Americans Spent 2.75 Days Online

    The Nielsen Company released some data from November earlier this week and revealed that Google was the top parent company, while the average U.S. user spent 2.75 days online during the month.

  • Nearly $20 Billion in E-Commerce Spending, ‘Green Monday’ Expected to be Huge

    According to recent figures released by comScore, nearly $20 billion in e-commerce spending was recorded during the first 41 days of the November to December 2009 holiday season, with Monday expected to be a record-breaking spending day.

  • Online Ad Spending to Decline for First Time Since 2002

    According to eMarketer, U.S. online advertising spending is expected to drop this year for the first time since 2002. The good news is that an upswing is expected early in 2010.

  • Arizona’s LeadPile Named Top Ten Performance Marketing Network by Revenue Performance Magazine.

    Revenue Performance Magazine today ranked LeadPile as a Top Ten Performance Marketing Network in the United States in the Advertising and Marketing Category

  • Qwik Media Launches New Site

    Qwik Media is pleased to announce the launch of its new corporate site at www.qwikmedia.com. The redesigned site is the result of the company’s desire to embrace a new corporate image to better encapsulate what Qwik is all about: dynamic service, efficiency and quality leads for all advertising partners.

  • The Year That Was – Facebook

    There is an old joke which many of the newer marketers, due to their age, might not even get, one almost sure to become obsolete by the time they have kids. It goes, “What is black and white and red all over? A newspaper…

  • Battle of The Brands

    Those in our industry seem to fall along two camps with respect to media consumption, those who consume primarily, if only exclusively, demand based content, e.g., online-delivered content. And the old school, often older…

  • Stocking Stuffers from DMConfidential

    Twas the night before Christmas, when all through the house, Not a creature was stirring, except for the click of a mouse. The stockings were hung by the chimney with care, In hopes that DMConfidential soon would be there.

  • McDonald’s Is Latest Augmented Reality Convert with “Avatar” Campaign

    McDonald’s is hoping to tap into fan excitement surrounding the new techno-blockbuster movie “Avatar” with some sci-fi flourishes of its own—namely an interactive game that lets players explore the movie’s computer-generated planet Pandora

  • Facebook Users Don’t Care About Privacy After All

    With the help of two fictional women, Sophos UK has discovered that despite years of education and public exhortations for users to protect their personal information on Facebook, many users on the social networking site are still open to befriending complete strangers.