Nielsen Online recently unveiled a quick peek at the online advertising landscape in January. The business-to-business, software and Web media industries experienced big boosts in ad impressions, while some familiar companies topped the sponsored link impressions list.

According to recent figures released by e-mail marketing strategy and creative services firm Smith-Harmon Inc., retailers ramped up their promotional e-mail campaigns in December, building on a trend that began in September.

comScore’s latest portrait of the top Web in January showed that tax and career sites experienced big boosts in traffic, while Facebook finished the month in the elite top 10 list of the biggest Web properties for the first time.

In any business venture, you should begin with the end in mind. For email marketers, the end goal is to execute a successful email campaign.

JetBlue Corp. is offering down-on-their-luck customers a helping hand: a refund on booked flights.

Hyundai Motor America is expanding the parameters of its innovative consumer protection plan with a variation on the theme that enables a 90-day payment relief benefit if a Hyundai purchaser loses a job involuntarily.

Kraft Singles is kicking off its new, yearlong “Smiles Under a Single” campaign and is supporting the effort with free grilled cheese sandwiches.

While we doubt that Merriam-Webster will update their definition for “flog” to encompass the fake blogs, it turns out that the current meaning of the word applies much more appropriately than expected, and that is “to force…

While we’ve written no shortage of articles about flogs, one thing we haven’t done is taken a more in depth look at what makes a flog a flog. Their success has taken almost everyone by surprise, and in a what’s old…

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