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  • How We Use Social Media

    Recent numbers from NM Incite, a Nielsen/McKinsey Company, offers some insight into why U.S. social media users visit these sites.

    According to the research, the top driver of social media use is to find/maintain…

  • Internet Ad Revenues up 23% in the First Half of 2011: Search, Display, Referrals Are up

    According to the latest figures from the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC US), Internet ad revenues rose to record levels in the first half of 2011. The year-over-year-growth was the fastest it’s been since the first half of 2007.

  • Universal Sports Network Launches Online Portal Social Scrum to Engage Fans throughout 2011 IRB Rugby World Cup

    Los Angeles – September 27, 2011 -Universal Sports Network, in partnership with BumeBox, launched Social Scrum, an online platform that aggregates social media and allows fans to interact throughout the 2011 IRB Rugby World Cup. Available at…

  • BrokersWeb Merges with Vantage Media

    Today we are pleased to announce that BrokersWeb and Vantage Media have completed a merger to create one of the largest online performance marketing companies in the nation. The combined entity will focus on delivering new customers, via clicks and leads to clients in…

  • Secrets to User Acquisition – Users

    There is a particular author that we have long been a fan. While not a household name, for those who have read his work, it has in many cases profoundly changed the way they approach their business. He’s not a popularist like Seth Godin or an amalgamist..

  • The Newest Performance Marketing Powerhouse

    That the performance marketing space has two public companies makes watching the stock market a fairly easy but equally frustrating proposition. We have so few companies of scale, and watching their stocks go up and down but more often down than up only makes us feel as though our sector is the…

  • eMerchantPay Registers with the UK’s FSA as a Payment Institution

    London, UNITED KINGDOM (Sept 27 , 2011) — eMerchantPay, a leading provider of online payment processing solutions to merchants worldwide, has been registered as a Payment Institution by the UK’s Financial Services Authority (FSA United Kingdom). With this registration, eMerchantPay has been authorized to carry out…

  • Smartphones and Connected Devices: 86% of Mobile Ad Impressions

    Millennial Media’s Mobile Mix report for August offers some insights into the top mobile device manufacturers, share of mobile ad impressions by device operating system (OS) and mobile developer trends, among other things.

  • The Importance of Mobile Optimization

    KISSmetrics compiled data from Luth Research, the Mobile Marketing Association and Dan Flanegan to present an infographic titled “Mobile Mania: The Growing Importance of Mobile Website Optimization.” It offers some hard numbers highlighting the potential impact of failing to optimize your site for…

  • NFL, FedEx, Department of Commerce and Pearson Education Are Among the Top-Gaining Sites in August

    Education, books and weather sites were among the top-gaining website categories in August, according to comScore. Meanwhile, ESPN, Answers.com and Adobe each gained significant ground in the ranking of the top 50 Web properties during the month.