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  • Nielsen Norman Study Tracks Eyeballs

    A recent study conducted by Fremont, California-based Nielsen Norman Group utilized advanced equipment that tracks the eyes of Web users in order to delve into the minds of a group of participants. The study was done to see…

  • FCC Changes Fax Advertisement Rules

    Last week, the Federal Communications Commission adopted rules in order to employ the conditions of the Junk Fax Prevention Act of 2005. The FCC said that so long as businesses have an established business relationship with…

  • Yahoo Involved in Click Fraud?

    Ben Edelman, a PhD candidate at Harvard and a spyware researcher, has recently come out with some new follow-up information about his research in August of 2005 concerning spyware vendors receiving payments from…

  • Claria Unveils PersonalWeb

    On Monday, Claria (formerly known as the adware company Gator) released the beta version of its PersonalWeb, which will be an Internet tracking application that uses behavioral targeting to deliver relevant ads and content to…

  • Bertelsmann Eyeing Online Networking Scene

    Bertelsmann, the fourth largest media corporation in the world, thinks that it’s about time to use the Internet as a tool to further connect their older club members. Currently, the German media giant has its own Direct Group of…

  • Almost Half of February Searches Were Googled

    February was just another month in search that was dominated by Google. According to individual reports issued by Nielsen//NetRatings and comScore Media Metrix, Google held on to its top spot in the share of the overall U.S…

  • DM Pimping Cartoon V26

    Persistent Screamers become comic book creations in the newest addition to the Confidential, DM Pimping. The Web Surfing Sinners get brought to animated life in this weekly cartoon for the online media masses. Click below to get flashed by the prettiest peons and ugliest underbelly of affiliate life.

  • Some Adwords Basics for Beginners

    Google’s Adwords is still the yardstick by which other search advertising platforms measure themselves. This isn’t merely an industry observation, but a respectful sentiment that I share…

  • Caveat blogger

    Long before companies started to leverage blogging as a next generation CRM solution and/or a means for thought leadership, individuals were using blogging to meet their own needs and sometimes no needs at all. Not many…

  • Caveat blogger, Part 2

    Part One of Caveat Blogger (located here), our coverage of the issues surrounding employees who keep blogs, provides the context and introduces some of the more salient points that employers should keep in mind, and…