At Mall of America, Something to Tweet About
Like most everyone in this nation, I
Articles by Brian Quinton
When, Where and Why; Tips for Live Events
Planning a live event? If you want it to be a success, don't forget the basics, like: MESSAGE: Make sure the on-site elements and activities effectively
Short and Sweet: Quick Tips for Marketing Success
If you've got a few minutes, we've got a few great ideas. Actually, more than a few. Make that a lot. Given that everyone is swamped at the end of the
Facebook Goes Places: Implications of New Geo-Social Features
It remains to be seen if the dozens of geo-social networks, from Foursquare and Gowalla on down, got a boost or a boot from the launch of Facebook Places
Social Hits Its Stride: Chief Marketer’s 2010 Social Marketing Survey
In last year's Chief Marketer social marketing survey, we said that if you weren't integrating social media into your marketing plans, you were not behind
Scion Revs New Coupe with Web Driving Game
Toyota's Scion line is looking to build buzz among the young-driver set for its new tC Coupe with a cross-platform campaign that includes a highly engaging augmented reality online driving gam
iAds and iPads: App-Based Ad Targeting
NO MATTER HOW YOU GRAB HOLD OF IT, iPhone 4 was good for Apple's revenues. And the iPad hasn't hurt either. The company posted a 61% year-over-year gain
Ben & Jerry’s Lids Sinc With iPhone App
Besides its Twitter tour, the Vermont ice cream superpower has launched another way to get people in touch with its treats: an iPhone app that makes visions
Come on In!
For four months last year, Sonic Drive-Ins tested a new mobile platform that detects when opted-in users have entered a small area around its stores,
Sears Seeks “Laundry Extremes” in Kenmore Video Contest
Kenmore is seeking people who are willing to confess to their weirdest and wildest ways to get dishes and clothes clean. Three winners will receive appliances from the Elite line. People can submit 30-90 second video confessions through Sept. 6. Visitors can vote for their favorite videos from Sept. 11 through Oct. 1. Interestingly, many…
