Author

  • Hey, It’s Your Domain, Your Future

    Establishing your business or organization online is critical to business planning. And a good starting point is to establish your own domain name. Since the registration process is a snap and its benefits undeniable, there’s…

  • Yahoo! Updates Toolbar

    Yahoo!’s updated Yahoo! Toolbar includes improvements for both IE and Firefox users. For users of IE 5 or 6, tabbed browsing capability has been added to appease users until IE 7 is released. The Toolbar for Firefox users…

  • V for Vanquishing Spam

    Yahoo! and AOL’s plan for teaming with Goodmail to offer a certified e-mail service has not been the most well-received news of the year. Nonprofit groups and small businesses in particular have voiced their disdain for these…

  • WAA Takes Aim at Spyware

    Late last week, the Web Analytics Association (WAA) released a “statement of principles” in hopes of clearly differentiating spyware and cookies that are used by Web analytics applications. Though the difference between the two is…

  • Yahoo! Publisher Network Updates Terms and Conditions

    On Monday, the Yahoo! Publisher Network sent an e-mail to its publishers about updates to its terms and conditions. Compared to the prior version of the terms and conditions to the Yahoo! Publisher Network beta program, there…

  • Google Unveils Google Finance

    Google finally has an answer to Yahoo and MSN’s financial sites in its new beta version of Google Finance. It takes advantage of Google’s long-reaching access to resources such as news and blogs, and offers unique features that…

  • Google and Nike Team to Launch Joga

    Up until now, Google’s one obvious weakness was the absence of a strong social network in their arsenal. Though they do have Orkut, a community site that is invite-only, it has done poorly in any country not named Brazil. However…

  • Ad Pepper Acquires Crystal Contextual Ad Technology

    On March 16, Ad Pepper Media acquired contextual targeting technology provider Crystal Reference Systems for cash and stock worth up to $3.5 million.

  • Refining Your Keywords For Better Results

    Mom never taught us this and our teachers certainly didn’t, but sometimes it’s good to have a negative attitude, at least in paid search. With apologies to the memory of the great singer Bing Crosby I’ll try to explain a little something…

  • AdCenter : What Would Jack Bauer Say?

    Listen to me, okay? What I’m going to tell you is very, very important: being top banana in search doesn’t mean anything. Don’t click away, I’m serious, you’ve got to believe me. Quick, run a check on Excite.com – you must, no one else…