Commerce Bank and American Greetings have signed as sponsors of Ladies Who Launch, a networking service for women entrepreneurs. Kansas City, MO-based Commerce will use its sponsorship to launch a Visa card designed for women; American Greetings will …

Travelocity is taking rewards to another level, offering customers new perks designed to enhance booked trips through the online travel agency. The online travel site is now rewarding customers with extra incentives (think gift certificates to online …

MARRIOTT REWARDS: has launched a new Web site, Rewarding Weddings, which gives couples who book their wedding receptions at participating Marriott International, Inc. hotels details on how to earn enough rewards points for a free honeymoon. The Web site …

Campbell Soup Co. is weaving a real-life promotional program into the plot of a TV show for the second time.

(Direct Newsline)— House subcommittee approved a bill on Friday that is intended to tackle the problem of identity theft by requiring reporting of thefts of personal data. By a 13-8 vote, the Energy and Commerce Committee’s Subcommittee on Commerce, …

The Insider News weekly polls, are intended to provide information that is wanted by the industry. Whether it be the best CPA company to work with, the best mail solution, or simply the best offer that is working that particular week.

In Part One, we highlighted the importance of leadership in any economic environment but especially in an ultra-competitive one such as ours, and we mentioned how strong leadership doesn’t guarantee success but it will be…

Persistent Screamers become comic book creations in the newest addition to the Confidential, DM Pimping. The Web Surfing Sinners get brought to animated life in this weekly cartoon for the online media masses. Click below to get flashed by the prettiest peons and ugliest underbelly of affiliate life.

A couple weeks ago, Google and Sun Microsystems announced an alliance to help promote each other’s products. One of the most vital components of this collaboration was said to be the open source office application, OpenOffice productivity suite…

Coregistration, once a little-known online marketing tool, continues to garner widespread usage among online marketers. Coregistration is a simple and cost-effective method to generate prospects for opt-in mailing lists, loyalty programs, subscriptions, memberships, and other online and offline…