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Increase Your Traffic For Free
Okay, you have your website and now you want more visitors. Don’t think you’re the only one, bub, but you can learn from the experience of others.
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Privacy for Personalization?
At the relatively small Search and Privacy track at last week’s SES conference in New York, the Fourth Amendment was a source of major discussion. In light of the recent subpoenas being sent to the four major U.S. search…
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Nielsen//NetRatings: Search is Fine
Contrary to earlier reports by comScore Media Matrix, Nielsen//NetRatings indicated that search volume actually increased 39% in January compared to the prior year. ComScore’s findings indicated that search grew at just 11%…
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AIM Now Open
On Monday, AOL announced that it would make its popular instant messenger service open to software and service developers, who will now be able to create new and customized versions of AOL Instant Messenger (AIM). AOL will…
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The Price Fallacy
Wal-Mart sold more than three-hundred billion dollars worth of goods last year, in other words, almost one-billion dollars per day in revenue. On any day, the company will earn more than the yearly revenue of Advertising.com, ValueClick…
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The Price Fallacy – Economics of Lead Generation
Each day, people like myself receive countless requests to promote a particular cost per acquisition offer. Those pitching the offers all too often give in to the temptation to point out how the offer has an unlimited budget. That is…
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Agencies
Viactiv Wraps Rewards with Cause Marketing
Women can get a little something extra with their calcium supplements starting this week.
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Agencies
How Atlantic Records Tuned Up its Grammys Giveaway
Warner Music Group wanted a great invitation for its Grammys party this yearsomething to wow jaded music execs and show Warner’s polished style. One idea rose to the top: a B.Y.O.G. (“Bring Your Own Grammy”) carrying case.
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Inbound Links and Traffic
Most people already know that getting inbound links is one of the most important aspects of generating traffic to your site. Obtaining links from sites outside of your own will not only generate traffic for you, but it will also spread…
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Goodmail Brings Opposites Together
Liberal MoveOn.org and conservative RightMarch.com are both political action committees. They usually find themselves pitted against each other on many issues of interest, but on the issue of Goodmail they find that they finally have…
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