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Agencies
Great American Cookies Offers Dad a Room of his Own
Baked-goods retailer Great American Cookies has kicked off a summer search for the “Great American Dad” and is holding out a male dream den as the reward
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Agencies
U.S. Travel Loyalty Slips below Credit-Card Rewards in 2008: Colloquy
For the first time, airline frequent-flier clubs are no longer the most highly subscribed category in the U.S. loyalty industry
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Agencies
Godiva Offers Loyalty Members a Monthly Taste of the Good Stuff
Luxury candy maker Godiva Chocolatier is launching its first loyalty program this spring, the Godiva Chocolate Rewards Club, offering fans of the confection free gifts and chocolate monthly for spending in Godiva retail stores, and free standard shipping for online orders
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Adapp Solutions launches Hasoffers.com Application!
Adapp Solutions, a leading B2B technology enabling firm, today announced its public launch of Hasoffers.com. The Hasoffers.com application enables online advertisers to create fully customizable and branded affiliate networks within minutes.
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Google Market Share, Query Lengths Grow in April
According to the latest figures released by Hitwise, Google’s U.S. search market share isn’t the only thing growing: apparently, queries are getting longer and longer.
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E-Commerce Satisfaction Drops
According to a recent report released by ForeSee Results and FGI Research, consumer satisfaction with the top 100 e-commerce sites declined 2.7 percent in Spring 2009 compared to Spring 2008.
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Display Advertising Benefits from Synergy with Search Marketing
Earlier this week, iProspect released a report titled, “Search Engine Marketing and Online Display Advertising Integration Study,” which concluded that while online display advertising is effective on its own, search engine marketing enhances its value.
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Alternative Online Advertising to Grow 9%
Online display advertising will be the only online advertising channel to see cutbacks in 2009 and 2010, while all other channels will see major growth, according to the Jack Myers Publishing in a recent forecast.
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Maximizing Potential of Twitter
Twitter is showing up in many headlines lately. Good, bad or indifferent the micro-blogging service is being talked about and thousands of people are continuing to sign up daily.
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Two Ways to Skin a Cat
When we came across the profile site featured in on our other articles, we couldn’t help but find ourselves fascinated with the ads that ran on it and its counterparts. Trying to navigate the world of display,though, especially…
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