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ASI Launches ASI SmartSales™ Powered by Oracle exclusively for the ad specialty industry
TREVOSE, PA – December 9, 2011 – The Advertising Specialty Institute today launched ASI SmartSales, a customized solution for maximizing sales and revenue opportunities, powered by Oracle exclusively for the promotional products industry.
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ClickBank Reaches $2 Billion in Total Revenue Paid Out to Online Entrepreneur Clients
Growth of Affiliate Marketing Industry Counters Recent Economic Downturn; ClickBank Revenue Paid to Online Entrepreneurs Doubled Between 2008-2011
Forrester Research Forecasts Affiliate Marketing Industry to Reach $4 Billion in Annual Revenues by 2014
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Nearly 1 in 4 Consumers Have Found Smartphones/Tablets to be ‘Integral’ for Their Holiday Shopping
A Prosper Mobile Insights mobile survey of 332 smartphone and tablet users conducted from Nov. 29-Dec. 2 found that nearly a quarter of respondents deem their mobile devices “integral” to their holiday shopping experience.
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Email Marketing and Social Media to See Biggest Increases in Spending by Marketers in 2012
According to the “2012 Marketing Trends Survey” from StrongMail, conducted by Zoomerang, email marketing and social media are set to see the biggest budget increases by marketers in 2012.
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Average Order Size for Sales Driven by Search Ads During the Holiday Season up 5%
According to Kenshoo’s “2011 Online Retail Holiday Shopping Report – Early Edition,” consumers are buying more and are buying more at a time this holiday season. Also, holiday season search advertising budgets were up nearly 30 percent, while the paid-search average cost per click (CPC) was up…
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Application Downloads, Enroll/Join/Subscribe and Watch Video Lead Mobile Post-Click Campaign Actions in October
Mobile advertisers’ top campaign goal was to sustain in-market presences, according to Millennial Media’s S.M.A.R.T. (Scorecard for Mobile Advertising Reach and Targeting) report for October. Also included was the finding that application download was the top post-click campaign action.
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The Week in Review
Headlines from the industry.
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The Rise of Call Verified – Why
In a slightly perverse analogy, we could argue that for-profit-education is the pornography of the lead generation world. We’re not saying that it is profane; what we’re really saying is that of any vertical, those successful in for-profit-education tend to be some of the most advanced marketers. And, like…
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DISPLACED CHILDREN IN SARASOTA WILL RECEIVE A MERRY CHRISTMAS
DISPLACED CHILDREN IN SARASOTA WILL RECEIVE A MERRY CHRISTMAS!
Clickbooth is Working with Guardian Ad Litem to Provide 56 Children with Gifts.
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Not As Bad as it Looks – Your Job Application
At times, it feels as though you can divide up the performance marketing world into a few groups. Those who are deliberately shady and those who are not. Those who receive deliberately shady traffic accidentally, and those who do not. Even the best and biggest businesses will receive some…
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