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A Ticking Bomb
Disaster doesn’t only happen in guerrilla marketing.
Promotional products manufactured in a hazardous manner can also lead to serious mishaps — like the recent death of a four-year old who died from lead poisoning after eating a charm bracelet Reebok gave out as a premium. -
Offensive Content Pervades Blogosphere
According to ScanSafe’s monthly Global Threat Report for March 2007, up to 80% of all blogs on the Web contain offensive content, which includes adult language and porn. Six percent of all blogs host malware.
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LEADPOINT ANNOUNCES RECORD NUMBER OF
While Many in the Lending Industry Face Hard Times, the LeadPoint Marketplace Shows That Consumer Demand for Mortgage Products Remains High
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Mediawhiz Affiliate Network Filinet Enhances Services
NEW YORK, NY and PLANTATION, FL, April 25, 2007 – MediaWhiz Holdings, Inc. (MediaWhiz), a leading provider of performance-based online marketing services, today
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Ad:Tech SF 2007 – The Tipping Point?
There is something strangely familiar but uniquely different about this Ad:Tech. Others have had thousands of attendees, long lines for registration,Casale’s trademark red bags, booth babes, free beer, all fueled by an almost tangible energy where quiet conversation and standing room are in short supply.
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The Many Faces of Internet Advertising – An Ad:Tech SF Commentary
By now, you’ve spent one if not two days deep in meetings while trying to squeeze in some time to roam an exhibit hall the size of some commercial farms, a floor space that should have airport style carts to take you from row to row. During this time, you’ve met those you know, those you didn’t know, and those you wish you didn’t have to know.
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iLegal -Live from adtech San Francisco – Indemnity Clauses
In my day to day capacity as a General Counsel in the affiliate industry, I have the opportunity to review dozens upon dozens of contracts. “Agreements,” “insertion orders,” “Contracts,” “terms and conditions;” they go by many names, but across the board they contain many of the same, “standard” terms. Unfortunately, some of what is presented as “standard” is not necessarily so in legal terms.
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Online Banking Grows but Mobile Potential Sees Hurdles
The online banking population in the U.S. grew 9.5% to 44 million customers in 2006, according to comScore. However, this single-digit growth is significantly slower than the double-digit increases that were observed in 2005…
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Google Is The Number One Brand
In another display of their worldwide domination, and in yet another Microsoft upset, Google has been found to be the most valuable brand in terms of dollar value for 2007 by research firm Millard Brown and the Financial Times. It…
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Online Video Viewers Are Mature
Most people would expect younger Internet users to make up the majority of the online video viewing audience, and most people would be wrong. Recent figures point to an online video audience that has an average age of a little…
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