DirectServe(tm) Ad-Serving Technology Eliminates Third Party Cookies To Give Advertisers Exclusive Control Over Their Interactive Campaign Data While Enhancing Consumer Privacy

Former PeopleSoft, Agile, and Oracle Executive Brings Industry Experience and Deep Domain Expertise

In an expansion of its NASCAR sponsorship role, Lenox, a manufacturer of power tool accessories and hand tools, is running a contest to identify unsung heroes

Dunkin’ Donuts is turning to user-generated content to strengthen its brand.

Recent figures released by comScore Video Metrix show that Google Sites pumped up its online video market share to 31.3% in November, an increase of more than two percent from October. Almost 3 billion videos were viewed on…

Google handled 56.3% of all U.S. search queries in December, which was a drop from November’s 57.7% share. Its searches per user also decreased from 40.8 in November to 37.9 in December.

80% of Marketers Report Email Is Strongest Performing Media Buy Ahead of Search and Display

SOME 80% OF MARKETERS REPORT that email is the strongest-performing media buy–ahead of search and display ads, according to the results of a new survey from Datran Media.

E-mail marketing will increase in 2008, according to Datran Media, which found that 82% of the marketers surveyed said that they plan to increase their use of e-mail marketing in 2008.

When talking about the stock market, a friend of mine recently joked, “So I take it, you too are now a long-term investor?” He joked, because as two non-savvy investors, we have lost so much since the start of this year that…