Australia Post Pushes 3-D Mail

Posted on by Chief Marketer Staff

Things are getting touchy down under.

Australia Post has seen an 8.5% response to a business-to-business test campaign that used a pop-up cube to promote the use of direct mail among the uninitiated on that continent.

The mailings, the first part of the postal corporation’s

More

Related Posts

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.



CALL FOR ENTRIES OPEN



CALL FOR ENTRIES OPEN