Amazon Is the Top Retail Destination for Smartphone Owners

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Amazon appAccording to comScore, Amazon Sites ranked as the top retail property for smartphone owners, reaching 46.6 percent of smartphone users. eBay followed with a 30.6 percent reach, while Apple had a 16.6 percent reach. The landscape is different for iPhone and Android phones, with retailers having stronger penetration among iPhone users than among Android users. Females account for a bigger share of minutes spent on retail destinations on desktop/laptop computers and smartphones. (comScore)

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