Alcone Promotion, Irvine, CA, has rehired Luis Camano as VP-creative director.
Camano worked at Alcone from 1991 to 2000, then left to open his own agency serving clients including Coca-Cola, Fox, Shimano, Cinnabon, Mitsubishi and Tiger Sport. He rejoins Alcone in a new position as the agency adds staff to handle new business.
Camano, an Argentinian, began his career at BBDO/Argentina and BBDO/New York, then worked at Ingalls/Boston before joining Alcone.
“He has a strong conceptual ability that is highly creative and equally strategic, and he is known for his deep commitment to client service,” said CEO Matt Alcone in a statement.
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