A Dazzling Palette

What’s driving eyeballs to packaging?

Color. And 2009 (that’s right, plan ahead) is expected to be the year of cleaner and brighter hues.

  • Yellow is making a come back and will be soft and electrified
  • Green and blue will collide to create new forms of teal.
  • Orange will continue its exit.

Source: Linda Carroll, color insights manager for Ampacet, a color solutions provider.