January 2007 - Page 13 of 47

Email

Excellent! How One Marketer Turned a Lost Tradeshow Booth to his Advantage

Jordan Ayan, CEO of e-mail service provider SubscriberMail recently found himself in just such a situation when FedEx failed to deliver his booth to an American Marketing Association conference in Orlando.

Email

Spews Blacklisting Look-Alike Site Appears

Apews.org, or Anonymous Postmasters Early Warning System, mysteriously appeared recently in an effort to take up where the seemingly defunct blacklisting site, Spews, or Spam Early Warning System, left off.

Listline e-Newsletter 01/23/07

Edith Roman Associates Inc. now manages several files for AHC Media LLC,
including a list of 13,122 emergency medicine practitioners. These
healthcare professionals have purchased publications dealing with
emergency medicine.

Agencies

MySpace Suing Former Spam King Richter

MySpace.com announced yesterday it is suing Scott Richter — a man who was once considered one of the world’s most prolific spammers, but who said he changed his ways in 2005.

Agencies

AIG Opens Bilingual Call Center for Insurance Customers

Insurance giant American International Group Inc. (AIG) has opened a bilingual customer service call center in Houston.

Agencies

Story Worldwide Acquires Byte Interactive

Story Worldwide has acquired Byte Interactive LLC for undisclosed terms. The combined agencies employ more than 160 people in Seattle, New York, South Norwalk, CT and London.

Digital

Online Ads Boost Cereal Sales at French Supermarkets

Online advertising increases supermarket sales, according to French survey findings released by the digital marketing agency Adtech AG.

Agencies

Canadians Accused of Telemarketing Fraud in U.S.

The Royal Canadian Mounted Police have arrested Mark Eldon Wilson, 45, and Carrie Hope, 31, a couple living in Kelowna, BC, Canada, for allegedly selling bogus credit card protection plans via telemarketing in the U.S.