Month: June 2006
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Email
Stupid Government Watch: FTC Loses Laptops, Data
The Federal Trade Commission last week reported that two of its laptops had been stolen containing the personal information of about 110 people.
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Email
Stupid Government Watch II: China Getting Tough on “Spam”
China is reportedly getting ready to take a hard-line approach to spammers, according to the Nanfang Daily.
Thing is, this is a country that has defined spam as:
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Email
E-mail Response Management Firm Debuts
Response management is one of the most critical parts of any e-mail campaign
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Listline e-Newsletter 06/27/06
Fresh Pond Travel has released a list of 15,324 last-12-month travelers.
These individuals made reservations through the agency to travel
internationally and attend dog shows. -
Agencies
Masterfoods USA, Bonne Bell Team for Starburst Products
Masterfoods USA is giving teens and tweens a new way to enjoy its popular Starburst candy brand via health and beauty products under a new licensing deal with The Bonne Bell Co.
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J&J Buys Pfizer Consumer Healthcare Biz for $16.6 Billion
Johnson & Johnson has agreed to buy Pfizer, Inc.’s consumer healthcare business for $16.6 billion in cash, ending a quest to determine strategic options for the business that began in February. The deal is expected to close by the end of the year.
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Rosenfeld Named Kraft CEO; Carey Takes Charge at Frito-Lay
Kraft has named Irene Rosenfeld to replace CEO Roger Deromedi, who leaves the company immediately.
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Illinois Tourism Board Sells Ads Online
Illinois Bureau of Tourism has launched an online store to sell merchandise based on its popular ad campaign.
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Google Lets Advertisers Pick Time/Day Campaign Will Run
Google has introduced a new feature that lets advertisers determine when their ads will run. Advertisers can automatically adjust their bids or pause or resume their campaigns based on the time of day or day of the week.
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News Briefs
FOX FILMED ENTERTAINMENT: is giving consumers their very own coffee break in part…SARA LEE BRANDED APPAREL: has appointed Kevin Hall to the new position of…