Topic

Month: June 2006

  • Claria to Users: “Lose Our Adware”

    In a step that seems unprecedented in the annals of online advertising, born-again pop-up provider Claria posted a recommendation on its Web site that users uninstall its GAIN ad-serving software from their browsers.

  • Agencies

    Founders of Bankrupt Telecom Firm Settle FTC Charges

    The founders of a telecommunications firm that allegedly defrauded small businesses have settled Federal Trade Commission charges, ending a complicated two-year case.

  • World Marketing Acquires AMS Response

    World Marketing Inc., a provider of direct marketing services, has acquired AMS Response for an undisclosed sum.

  • W.A. Wilde Hires Director of New Business Development

    W.A. Wilde Co., Holliston, MA, has hired Chuck Swanson to serve as director of new business development.

  • Staples, U.B. Office Systems Form DM Venture in Taiwan

    Staples Inc. has joined forces UB Office Systems to enter the estimated $2.5 billion Taiwan office products market.

  • InfoUSA Provides Salesgenie.com to AMA Members

    InfoUSA has inked an agreement to provide subscriptions for Salesgenie.com, its lead-generation tool, to members of the American Marketing Association.

  • Letters to the Editor

    Convergence?!? Sounds like MBA babble to me. Over the past 50+ years in business, I have learned NEVER to argue with an MBA — they know everything there is to know about business … except how to make money.

  • Mail Stream: A Report on Incoming Direct Mail

    eBags Email Celebrates the Fourth As the Fourth of July approaches, the online retailer eBags marked the holiday with an email draped in red, white and blue. The patriotic color scheme is not only employed in the message

  • Listline e-Newsletter 06/26/06

    Executives who spent $50 to $100 are named on the Compliance and Labor
    Law Product Buyers file. Products sold include books, posters, videos
    and training courses.

  • Marketing Dashboards: The Visual Display of Marketing Data

    Integrating disparate types of data into an easy-to-understand graphical format that can yield actionable insights is no easy task. At the same time, in moving beyond the constraints of pen and paper—and, for that matter, the constraints of Excel and PowerPoint—CMOs need to be aware of the new possibilities of the computer as a medium for data visualization