World Publications has chosen ALC Data Management to manage its 12 lifestyle and travel magazine files.
The files include Sport Fishing with 138,000 subscribers for $95/M; Caribbean Travel & Life with 124,000 for $100/M; Wake Boarding with 44,000 at $95/M; Water Ski with 44,000 for $95/M; and WaterSki with 41,550 at $95/M.
The effective date of management is Jan. 1, 2003.
The publisher has merged its subscriber files into the World Publications Master file of adventure seekers, outdoor enthusiasts and consumers who enjoy a luxurious lifestyle, according to ALC.
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