Webinars
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Trigger Marketing: Best Practices for B2B & B2C Marketing Success
Free On Demand
Join Deluxe and Chief Marketer as we dive into the complex world of trigger marketing. In this discussion, we’llexplore how to implement trigger marketing strategies that resonate with clients and prospects at key moments.Regardless of your industry, you’ll discover how to create seamless customer journeys that react instantly tochanging customer behaviors.
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LinkedIn Live: Key Data to Leverage for Hyper-Personalized B2B Campaigns
LinkedIn
In this LinkedIn Live session, will discuss how to collect,analyze, and leverage customer and prospect data to deliver highly personalized, automated campaigns. Multi-sourced data is key to getting a 360-degree view of your customers and prospects. Don’t miss this session where we’ll look under the hood to understand how to dominate your market with the […]
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Building Omnichannel Trust: From Unknown Users to Loyal Customers
In this post-cookie era, the key to transforming unknown users into engaged, consented customers is through mastering first-party data collection and consent management. This webinar will outline the essential tactics for harnessing first-party data across multiple diverse channels while prioritizing compliance and fostering meaningful engagement. Join us for an interactive webinar where we’ll equip you […]
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Redefining the Power of Webinars with Measurable Growth Hosted by Chief Marketer
ROI attribution: arguably the most critical yet arduous part of the marketer’s job. You’re likely reporting on how many leads or engagement your webinars generated. But there’s so much more impact you can show off with your teams! Our cross-functional panel of field, growth, and demand marketing experts will dive into optimal webinars and event […]
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Consent-Driven Advertising: How Successful Brands Deliver Personalized Experiences
Join Chief Marketer and OneTrust for an informative webinar on how successful organizations use first-party data to deliver personalized experiences that prioritize user privacy and consent. Our expert panel will share insights and best practices on how to collect, manage, and use first-party data to deliver tailored advertising experiences that respect user choices and preferences.
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How to Foster Engagement Without Cutting Prices
Join Chief Marketer along with Scott Lapp, Director, Incentives Marketing and George Long, Senior Director, Client Development both of Blackhawk Network and learn how to overhaul your customer acquisition, retention and loyalty strategy for 2023 and beyond.
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Marketing Executive Roundtable – Succeeding in the Subscription Economy
MarketBridge’s Senior Vice President Mike Kelleher hosts a panel discussion with marketing executives Mike Amsel from SiriusXM, Kati Quigley from Microsoft and Jason Bartlett from Pitney Bowes covering how their organizations are rethinking the entire customer experience in the subscription world—from positioning, messaging, partner programs and post-acquisition analytics.
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Loyalty Marketing: Your Key to Unlocking Zero- and First-Party Data
In this webinar, Forrester VP Principal Analyst, Mary Pilecki, and Epsilon VP Strategic Consulting, Tamara Oliverio, will share tips on how to leverage your loyalty program to collect invaluable zero- and first-party data. Amp up your customer experiences—all without the cookie.
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The Secret to Driving Revenue in 2022 and Beyond
Join CMO, Alex Ortiz, as he discusses a more personalized approach to marketing, and shares insights on how to drive impactful revenue for your teams. Plus, learn ways to ensure your marketing departments hit (and exceed) numbers each quarter.
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The Transaction Transformation – Critical Data Enabling Brand Outcomes & Media Value
When properly applied, accurate and actionable data drive brand share growth and accelerated marketing outcomes. This executive dialog will provide insights and advice for marketing executives seeking to improve results within a data driven organization. Our panel of senior marketing leaders will share how they see data impacting marketing results now and into the future.