Grand Central Marketing Hires Guillette

Jennifer Guillette has been named director, new business and strategic alliances at promotion agency Grand Central Marketing.

Prior to joining New York-based GCM, Jennifer was partner at Boston-based Dialog Concepts, an online marketing agency. She also worked for three years at Commonwealth Promotion in Boston, where she helped produce and develop sponsorships for College Fest, one of the nation’s longest running and largest college marketing events.

She began her career with the City of Columbus, OH, where she coordinated large-scale music and arts festivals such as Festival Latino, Jazz and Rib Fest and the Rhythm & Food Festival.