Draftfcb Chicago has hired Annette Fonte, a former marketer for Miller Brewing, as vice president, global account director for Brown Forman’s Casa Herradura brands.
She will be responsible for leading and coordinating the multi-office agency teams on global brand building efforts in all marketing disciplines.
Fonte has more than 10 years of consumer product marketing experience.
Most recently, she worked as the senior brand manager for Miller Lite Hispanic at Miller, where she was responsible for overseeing the development of a Hispanic marketing organization within the brand. Prior to Miller, Fonte ran the multicultural marketing division for Unilever`s home and personal care business.
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