Topic | Most-Read Stories of 2021

Chief Marketer’s Most-Read Articles of 2021

January 4, 2022 | by Kaylee Hultgren

Our top editorial programs and interviews with high-level marketers made the list.

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November 1, 2023 by Chief Marketer Staff

For our first Brands on Fire LinkedIn Live, we spoke with SheaMoisture CMO Taydra Mitchell Jackson about the inspiration for the brand’s “Black Men Love” digital campaign, the success of its men’s product business and engagement through consumer experiences.

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THE SIX DIMENSIONS OF DATA QUALITY

SGE Readiness and Optimization Checklist

5 Best Practices for Building a Successful Media Network

A Guide to Data Monetization

5 Ways to Create Better Customer Experiences with Data Collaboration

Redefining the Power of Webinars with Measurable Growth Hosted by Chief Marketer

Topic | Most-Read Stories of 2021

Chief Marketer’s Most-Read Articles of 2021

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Discover CMO on Taking a Collaborative Approach to its ‘Especially for Everyone’ Brand Platform

Anthropologie CMO on Becoming Digitally-Proficient, Courting Younger Audiences and Creative Diversification

Google’s Global Measurement VP: Prioritize Tag Management in a Post-Cookie World

Landing a Role in the C-Suite: A CMO’s Best Advice

OPINION: Better Marketing Metrics CMOs Can Give CFOs

Four Considerations for Building a Company-Wide AI Guidance Policy

Anthropologie CMO on Becoming Digitally-Proficient, Courting Younger Audiences and Creative Diversification

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