Topic | Experiential

2012 PRO Award Finalist: The Marketing Arm for Nintendo for the "Super Mario 3D Land Launch" event marketing promotion.

P&G brand Prilosec OTC and MSL New York tied heartburn prevention to football with an integrated campaign that asked fans to send in recipes and photos showng why they are "parking lot pros" at tailgate parties, supporting the effort with customized local NFL events and a contest judged by comedian Larry the Cable Guy.

2012 PRO Award Finalist: Neverstop for Uniqlo and the "Made For All" event marketing promotion.

2012 PRO Award Finalist: The Marketing Arm for GameStop and the "Call of Duty Pre-Order Campaign" for Best Incentive Promotion.

To Increase case sales of Coors, MillerCoors worked with the Integer Group to get a message out to Latinos of Mexican and Dominican heritage that the National Puerto Rican Day Parade on June 12, 2011 was a time for all Latino groups to "emboricuate" (refresh) their celebration.

2012 PRO Award Finalist: Grow Marketing for Levi Strauss & Co. for the "Levi

2012 PRO Award Finalist: The Marketing Arm for GameStop and the "Gears of War 3 Pre-Order Campaign" for Best Incentive Promotion.

The Latina mom is the healthcare gatekeeper of the family. Hispanic households have more children, and many parents are not compensated when out of work, so a child’s sick day can be very costly. Health concerns drive Latina moms to take proactive measures. But culturally they often prefer products with multiple uses. Mindful of cost,…

2012 PRO Award Finalist: DFCBX for Kraft and the "Oreo 100th Birthday Celebrations" event marketing promotion.

2012 PRO Award Finalist: Wunderman3 for Hostess Brands and the "7 Wonders of the U.S.A. Teacher Tour" for Best Cause-based Marketing promotion.