You want to talk about direct mail copy? Nothing can beat a series of letters sent by Time magazine during the early years of World War II.
October, 1940
Dear 1940 Graduate:
Yourclass graduatedrightintothe middleofthegreatest world crisisin five generations!
Your are taking your first jobs just when Business is caught in the cross-currents of a war-time boom. You are casting your first ballots in the most critical election since Lincoln
Network
