The Importance of Content in Automotive Lead Generation: AutoComparison.com
Lead generation on the most basic level is the same in all industries, but each vertical has wrinkles and nuanced traits that demand unique and tailored approaches.
The automotive industry is no different. Purchasing a vehicle can be an emotionally taxing process, and with so many new models and technological innovations, interested car buyers need to stay abreast of developments. ReviMedia, which officially launched AutoComparison.com on Tuesday, uses high-quality content as one tool to address these and other aspects of automotive lead generation.
AutoComparison.com was released in beta in April but is now fully available to online car shoppers. ReviMedia, a performance-based marketing platform, isn’t unfamiliar with the auto vertical
