Search
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Agencies
Yahoo! Readies Multichannel Campaigns to Hook Users
Search engine and Internet portal Yahoo! will swap java for eyeballs this Friday.
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Agencies
Social Networks: or, How to Win on Friendster and Influence People
Nothing in the online advertising space has attracted more attention recently than the phenomenon of social networking. And judging by the audience numbers for these online communities, nothing probably could. (Well, if Tom Cruise and Katie Holmes began renting out ad space on baby Suri
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Digital
Google, Intuit Team to Push Search Ads to Small Biz
In an effort to entice more small businesses to try their hand at search marketing, Google has announced a partnership with Intuit, the maker of the QuickBooks accounting software for small businesses.
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Digital
New Product and Services
PepperjamBLOG.com: A blog dedicated to search engine marketing, online media, and affiliate marketing.
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Digital
McGruff the Crime Dog Enlisted to Fight Cyber Crime
The National Crime Prevention Council, the Chief Marketing Officer (CMO) Council and the Forum to Advance the Mobile Experience (FAME), a special interest group of the CMO Council, have launched a campaign to focus public awareness on cyber crime.
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Digital
MIVA Debuts Inline Contextual Ads
MIVA is expected to announce today the global launch of a new contextual ad product that will embed links to pay-per-click ad within the text of a Web page.
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Digital
Google Ads on the Go in U.S., Europe
Google is testing a mobile version of its AdWords text ad program in wireless systems around the U.S., the U.K. and Germany.
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Digital
R.H. Donnelley Buys Local Search Consultant
Directories publisher R.H. Donnelley Corp. has purchased Chicago-based search marketing consulting firm LocalLaunch! for an undisclosed sum.