Promotion
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Agencies
Movie Matchmakers
This fall, Loews Cineplex is bringing the singles dating experience to its movie theaters in select cities across the country in hopes of livening up
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Agencies
Small City Big ideas
It was a focus group of women 21 to 30 all residents of Oklahoma City and the subject was shopping. I never go to a regular grocery store, one woman said.
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Agencies
College Try
Students are settling back into their dorms, and marketers are following them back to their campuses. According to research by Chicago-based IEG, Inc.,
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Agencies
THE GOLF SHIRT
According to a logoed apparel study done by Wearables Business magazine and PROMO in 2003, golf shirts are the second most common wearable for promotional
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Agencies
Moving to the Head of the Class
The Incentive Marketing Association has set its sights on increasing corporate America’s use of incentives to drive sales and employee retention currently
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Agencies
What’s on your lapel?
It’s hard to believe that less than a decade ago promotional product distributors had virtually no access to brand-name golf apparel. Labels known only
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Agencies
Bodies in Motion
CONTINUING A FIVE-YEAR EFFORT to get kids active, VERB, the federally funded multimedia youth campaign, is hitting the road to engage tweens physically
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Agencies
Top Brands Join Festival for NFL Opening Kickoff
The National Football League, along with numerous top name brands, will hold an interactive festival in Boston this month to promote its 2004 NFL Opening Kickoff. The NFL Kickoff Football Festival, to be held Sept. 4-6, aims to bring the thrill of the …
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Agencies
The Partridge Family Bus Rolls into Los Angeles
VH1 will be rolling around the streets of Los Angeles in a replica of the Partridge Family bus this September to promote its upcoming series In Search of the Partridge Family. The bus will be making stops in Los Angeles from Sept. 3-5 to promote the …
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Agencies
PROMO MAGAZINE’S 2005 SAMPLING CHART
COMPANY/PROGRAM PROGRAM DESCRIPTION DATES OFFERED DISTRIBUTION COST Active Marketing GroupYouth Sports TournamentsEndurance Events/RacesFitness Walks/FestivalsPark