News

• FTC: Toysmart Violated COPPA; States Challenge Right to Sell Customer List

  By attempting to sell its customer list, Internet toy retailer Toysmart.com is in violation of the Children’s Online Privacy Protection Act (COPPA), the

• Grey Direct Partners With ClickAction

  Grey Direct and ClcikAction Inc., a Palo Alto, CA-based permission-based e-mail relationship management services company, will be strategic partners.

• Short Cut

  Leslie C. Anton has been named account executive in the alternative media division of Stanton Direct Marketing Inc., Elmira, NY.

• Head of Doubleclick’s Dart Mail Moves to Business Development

  Eli Chalfin, who had been the head of DoubleClick’s DART Mail division, will now spearhead business development at the New York Internet network advertising

• 50+ E-Mail

  New Media’s Opt In E-mail 50+ Market is the combined master file of two New Media Web sites: BeCounted.com and Y2K-HQ.com. BeCounted polls visitors on

• Strang Communications Enhanced Master File

  This file identifies 662,939 former subscribers of Charisma, New Man and Ministries Today.Cost: $80/MSelections: Telephone numbers, mail order responsive,

• Short Cut

  Fairfax, VA-based Shop2u.com, a company that delivers full-color mini-catalogs by e-mail, has named Timothy L. Falvey as business development executive.

• iVillage Forms Pact With Babygear.com

  New York-based iVillage Inc., has made several agreements the site claims will “leverage the strengths of its core media competencies” and help the company

• Census Complete

  The United States Census Bureau has completed the year 2000-population count. The Bureau will now contact about 12 million households to double-check

• Bid.Com Developing Auto Auction Service For GE Capita

  Online auction company Bid.Com International Inc., based in Toronto, is developing an online auto auction service for GE Capital Auto Financial Services,